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Managed Care Analytics

Enhance treatment value and patient outcomes with AI-enabled solutions.

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Optimize brand coverage and performance across managed markets

Outcomes-oriented policy changes and pricing pressures from overlapping market fragments continuously transform the payer and provider landscape. To keep up with these changes, you need the power of data-driven analytics solutions that are purpose-built for the life sciences managed care ecosystem.

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Rethink market access strategies and payer negotiations

Rapidly evolving industry dynamics are driving life sciences organizations to embrace advanced AI-enabled solutions that can answer pressing business questions by tapping into traditional and emerging market access data sources. 

With our managed care analytics solutions, you can harness the power of AI and cross-channel data sets to enable 'where to play' and 'how to win' decision-making in a fragmented managed care environment. From optimizing market access strategies to improving contracting outcomes and driving brand performance across payers, providers, patients, and distribution channels, this is your key to gaining a competitive edge and ensuring long-term success. 

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What do you want to
achieve?

Align analytics-driven insights
with key commercial objectives

Experience
elevated outcomes

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Easy identification of high-value opportunities, reducing spend and accelerating coverage gains.
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Improved decision-making enabled with predictive AI/ML algorithms.
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End-to-end performance visibility to enable continuous monitoring and agile course corrections.

Explore our
success stories

8% Jump in Revenue With an Axtria MarketingIQ - based Global Marketing Mix Solution

8% Jump in Revenue With an Axtria MarketingIQ - based Global Marketing Mix Solution Learn more

Marketing Mix Analysis For A Specialty GI Drug Contributed Significant Top-Line Growth For A Top-10 Pharma Company

Marketing Mix Analysis For A Specialty GI Drug Contributed Significant Top-Line Growth For A Top-10 Pharma Company Learn more

Maximizing Marketing ROI For A Global Pharma Company Using Market Mix Modeling

Maximizing Marketing ROI For A Global Pharma Company Using Market Mix Modeling Learn more

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Strategize better with our insights

White Paper
Axtria MarketingIQ™ as a Scalable Self-Service Alternative to Custom MMx Tools
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Report
From Chaos to Cohesion: The Power of Productized Marketing
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Keeping Omnichannel Marketing Analytics Simple
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