Managed Care Analytics
Optimal brand coverage
and performance across managed markets
Treatment value and patient outcomes with innovative
AI-enabled solutions.
Managed care analytics
Outcomes-oriented policy changes and pricing pressures from overlapping market fragments introduce countless changes in the life sciences managed care ecosystem. These industry forces continuously transform the payer and provider landscape. Managed markets teams are seeking data-driven analytics capabilities to address such market access challenges and requirements.
Deep experience across traditional and emerging market access data sources can feed AI-driven solutions to answer pressing business questions. Axtria’s managed care analytics techniques harness the power of cross-channel data sets to provide ‘where to play’ and ‘how to win’ strategies in a multi-stakeholder model, driving product performance and coverage.
AI-driven solution applications
Axtria’s comprehensive ‘managed care framework’ and performance indicators
Customer groups
Payers
Providers
Patient
Trade
- Payer access
- Sales performance
- Rebates
- Claims rejections and reversals
- Sales performance
- Channel distribution (Hospital/IDN/GPO)
- Chargebacks
- Copay cards
- Vouchers
- Rebate programs
- Benefit investigations
- Wholesale and downstream inventory
- Trade SLA compliance
High-impact solutions offered
Managed markets analytics and HEOR
Unveil market complexities with Axtria’s deep domain and strategy consulting expertise in managed markets, and hands-on experience with traditional and emerging datasets in this space.
Managed care spillover
Examine the impact of ‘share of practice’ changes in one category on others. Data from multiple feeds come together into the modelling environment, to help map the managed care landscape for a brand.
Copay elasticity analysis
Drive your product market share by assessing the impact of self and competitor copay by individual plan category, with the help of Axtria’s copay elasticity models.
Deal assessment
Optimize deal performance with a comprehensive evaluation of all the factors that influence a deal. Axtria’s deal assessment framework provides predictive capability for effective negotiations.
Managed care influence analysis
Optimize resource allocation by assessing managed care influence along with other local drivers. With geography profiling for each key driver, the analysis can be performed at a sub national level (varied geography levels).
Payer segmentation
Focus on high value payer segments with Axtria’s segmentation models that help guide ‘where to play’ and ‘how to win’ decisions. Key outputs include actionable segments, opportunities, and action plans.
Customer success stories
Marketing Mix Analysis For A Specialty GI Drug Contribut ...
Next-Gen Cloud-Based Affiliation Management Platform For ...
Designing An Incentive Plan For The Launch Of A Small An ...