Axtria CustomerIQTM
Next best action (NBA)-driven omnichannel customer engagement
Automate and optimize the efficiency of sales and marketing channels, enable omnichannel customer experience, and drive higher revenue.

The benefits of superior NBA customer engagement

Personalized customer enagement
NBA recommendations leveraging disparate data sets to optimize customer engagement channels.

Improved ROI and commercial success
Enhance brand stickiness by intuitively addressing provider needs.

Scalability and seamless integration
Integration with downstream CRM systems drive seamless omnichannel execution.
Axtria CustomerIQTM offers:
Read Case Study / Omnichannel rep call planning to enhance engagement
Resources

Blog
Recalibrate Your Commercial Model For Digital HCP Engagement
To meet HCP expectations with an integrated data-led approach for an omnichannel strategy, companies can utilize key learnings from the pandemic to advance their digital engagement strategy.

Blog
A Roadmap For Establishing And Maturing Omnichannel Marketing Within Life Sciences

Case Study
Improved Targeting And Marketing Through Axtria’s Cloud-Based Field Application …

Blog