The Axtria Collective
Get the latest topics, trends, and high-value insights with thought-provoking content from the ever-changing landscape of the life sciences industry.
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Popular Content
2023
August 2023
Omnichannel algorithms, AI-powered analytics, commercial ops in animal health, and more.
July 2023
Data science revolution, big data for drug development, RWD simulation, and more.
June 2023
Fundamentals for omnichannel success, trends in RWE, predictive analytics, and more.
May 2023
Generative AI, evolving sales ops, data visualization and more.
April 2023
ChatGPT in pharma, future of marketing mix, data lakehouse and more.
March 2023
10 game-changing trends in life sciences, future of sales, marketing mix modelling and more.
February 2023
Disruptions in pharma commercial model design, evolving landscape of MedTech, increasing focus on patient-centricity and more.
January 2023
Discover the AI/ML Trends in the life sciences industry, AI Ops, patient engagement, measuring pharma omnichannel effectiveness, and more.
2022
November – December 2022
Discover the latest thought leadership on RWE, pharma field force optimization, and much more.
October 2022
Discover the latest thought leadership on patient centricity and customer engagement
September 2022
Axtria’s thought leadership on omnichannel engagement, cloud products, life sciences economy, and lots more.
August 2022
Axtria’s POV on the Animal Health product launch, perspective on omnichannel programs, and a lot more.
July 2022
Discover challenges faced by digital therapeutics developers, data challenges in MedTech, and more. Dive right in.
June 2022
Self-serve technology, balancing autonomy in omnichannel, and pharma’s future. Dive right in.
May 2022
Discover the latest in customer engagement, integrated products, and more.
April 2022
How e-commerce impacts the pet sales landscape, how digital transformation impacts patient outcomes, and a lot more.
March 2022
False Starts Undermine Omnichannel Efforts, A Roadmap for Establishing and Maturing OCM, Trends in a post-COVID world, and more.
February 2022
AI Accelerating Rare Disease Treatment; Evaluation of Marketing Strategies; Mapping KOLs; A Leader’s Personal Journey of Hope; and a lot more.
January 2022
How to carve a career in data science and software, an inspirational story from a female leader in STEM, and a lot more.
2021
December 2021
Winning strategies with AI, key tools used in omnichannel transformations, commercial models adopted by companies for improved patient outcomes, customer-centricity, and profitability, and a lot more.
November 2021
Stay current on the latest topics, trends, and developments that matter to you. Axtria brings you high-value insights and thought-provoking content that we have curated for your needs.