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4P Touchpoints
Improve provider engagement to drive better health outcomes
Technology and domain expertise
Partnering of the 4 PS to drive better health outcomes
Bringing the right content to the right profile and tapping the right channel to enable a seamless customer 360 experience
- Field Excellence
- NPP Interactions
- Seminars
- Patient Engagement
- Advocacy Groups
- Digital
Pharmaceutical
company
Providers
Policy makers
Payer
Patient
4P Touchpoints
- MSL Interactions
- Patient Support Programs
- Adverse Events Reports
- RWE/HEOR
- Clinical
4P Touchpoints
UNIFIED | PERSONALISED | INTEGRATED
Channels
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Social
-
Live Chat
-
Web
-
Virtual
-
Chatbot
-
Call
-
Mobie
-
Email
-
Sales Rep
-
MSL
-
CC Agent
-
SCG
Solution
- Syndicated data
- Non-syndicated data
- Sales CRM
- Medical CRM
- Therapy area data CMS
- Content management
- Targeted support content
- Personalization
- Data platform
- Omnichannel data hub
- Analytics & insights
Channels
Solution
Social
Syndicated data
Live Chat
Non-syndicated data
Web
Sales CRM
Virtual
Medical CRM
Chatbot
Therapy area data CMS
Call
Content management
Mobie
Targeted support content
Email
Personalization
Sales Rep
Data platform
MSL
Omnichannel data hub
CC Agent
Analytics & insights
SCG
Omnichannel landscape services for 3600 customer engagement
Customer Data Platform
- Identity Management
- Journey analysis and mapping
- Trigger orchestration
- Single customer view
Omnichannel Data Hub
- Vendor management
- Consent management
- Data integration
- Unification
Customer 360 Analytics
- Customer LTV
- Channel cadence
- CARE score
- Payer score
- Customer 360 dashboards
Omnichannel Decision Engine
- Prioritization
- Business Rules engine
- AI ML algorithms
- A/B Testing