
Seeing The Whole Elephant: Integrated Advanced Data Analytics In Support Of RWE
Won Chan Lee, PhD., Principal, HEOR/RWE Practice at Axtria has synonymized insight generation from RWD data with the fable of the six blind men and the elephant.
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Optimizing Your Biggest Promotional Channel – A Responsive, Data-Driven Approach To Empower Field Teams
The link between life sciences field teams and the healthcare community has been vital in delivering valuable drug information that supports informed decision-making by the physician.
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Omnichannel Engagement: Why Isn’t Pharma There Yet?
This white paper condenses the thought of industry leaders in life sciences.
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5 Ingredients For A Successful Launch Of An Animal Health Product
This point of view explores the five ingredients that can significantly improve the launch of an animal health product.
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