Life Sciences Commercial Excellence Benchmarking Studies
Elevating commercial strategy and operations: Benchmark, analyze, and leapfrog!
Value that matters to you
COMPARE
Gauge your performance against industry benchmarks that matter most to your commercial model.
ADDRESS THE GAPS
Identify and prioritize the areas requiring improvement or redesign to maximize potential.
ALIGN THE TEAMS
Leverage insights to unite everyone on a shared vision for your organizations future.
DIVE IN
Start exploring the optimal growth acceleration strategies immediately. Your path to excellence starts here!
2025 Customer Engagement Planning and Execution Benchmarking Study
- Deep dive into how organizations are approaching customer engagement planning and execution
- Understand omnichannel maturity, NBA implementation, and dynamic targeting tactics of organizations
- Get industry benchmarks on segmentation, targeting, activity planning, and field execution
2024 Territory Design and Refinement Benchmarking Study
- Understand benchmarks by alignment design, geography, and operational cycles
- Examine benchmarks by therapeutic area (TA) and product lifecycle
- Optimize alignment strategy with regular reviews
2024 Global (Ex-US) Incentive Compensation Benchmarking Study
- Review pay mix by team type, therapy area, and region
- Understand common incentive design practices and IC earnings outcomes by team type, therapy area, and region
- Gain insights into IC performance period and reporting practices by team type, therapy area, and region
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2024 US Incentive Compensation Benchmarking Study
- Gain insights into target pay, IC plan design, MBOs, goal-setting, and contests
- Explore the utilization of omnichannel metrics in IC
- Examine common data sources and sales-crediting rules
- Identify incentive-reporting practices
Meet Our Experts
Resources
Reports
2025 Customer Engagement Planning and Execution Benchmarking Study
The pharmaceutical industry is undergoing a significant transformation, and several notable trends are shaping it. Among those are the growing use of omnichannel customer engagement, more ...
Reports
2024 US Incentive Compensation Benchmarking Study
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Reports
2024 Global (Ex-US) Incentive Compensation Benchmarking Study
Reports
2024 Territory Design and Refinement Benchmarking Study
Customer success stories
Case Study
AI-Fueled NBA Delivers 21% Stronger TRx Performance in Under a Year: A Win for Top Biopharma
Case Study
Transforming territory alignment for a major medical device manufacturer with Axtria SalesIQ™
Case Study