Small and Medium Business (SMB) pharmaceutical organizations need to compete in the same market as bigger pharmaceuticals. Hence, they need to be readily able to access all commercial data and generate commercial insights at all drug commercialization stages. Currently, SMB life sciences organizations are struggling to derive actionable insights from the volume and variety of commercial data sources such as prescription (Rx), claims, field sales, and charge-back/rebate. In the highly competitive and rapidly evolving industry landscape, they cannot afford to have data silos and sub-optimal decision making.
Axtria understands SMB life sciences organizations’ data management and analytics needs and the challenges to bring it all together.
Axtria DataMAx™ for SMBs is an end-to-end data-to-insights platform specially designed for SMB commercial needs. With it, Axtria enables a scalable, next-generation cloud-based commercial data management platform. It improves field productivity and home office user’s ability to derive actionable insights at a reduced cost and ensures the SMBs commercial success in the highly competitive market