Call Planning

Provide sales reps with a well-designed call plan that takes cognizance of traditional and digital channels to enhance the marketing potency of brand and increase sales effectiveness. With the marketplace teeming with new information channels, changing customer preferences and decreased access to physicians for in-person promotions, every promotional touch point needs to deliver better customer experience. ​​

With Axtria’s customizable, omni-channel call planning framework, a salesforce can make the most of every personal and non-personal touchpoint with the customers. Our dedicated center of excellence comprises of highly skilled professionals with deep understanding of pharma market across therapy areas and experience in deploying 800+ call plans for traditional as well as specialty products. Our global pool of call planning specialists, domain experts and data analysts can design a plan that encourages greater ownership and compliance of the call plans, resulting in enhanced productivity. ​

Key Benefits

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Increased Sales Rep productivity​

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Improved Customer
Experience​

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Better Call Plan
Adherence​

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Increased Field Force
Engagement​

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Optimized allocation of
budget across channels

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Maximized ROI

Breadth of our experience​

Clients
Consulted​

0 +

11 out of top 20 pharma companies in the US

Therapeutic Areas
Deployed​

0 +

Including GI/Derm/Eye Care/Pain​​

Call Plans
Deployed​​​

750 +

across Traditional and Specialty products

Hybrid
Call Plans​​​

0 K+

Territories with ROI/Hybrid Call Plans

Trained
Associates​​​

0 +

Deepest Bench of Call Planning Trained Talent in Industry

New Roles ​
Deployed​​​​

0 %

Average Reduction in Total Cost​

Customer Success Stories

Explore How Axtria Helps Life Sciences Businesses Achieve Commercial Success.

Optimized HCP Targeting For A Consumer Health Company

The market for OTC drugs is vastly different from those of prescription drugs, as the lack of prescription requirement shifts decision-making power directly into the patients’ ha ...

Driving Sales Efficiency Across Digital And Traditional Channels Through Multi-Channel Call Planning

With increased drug and market awareness among Health Care Practitioners (HCPs), pharma companies need to rethink their sales teams go-to-market strategy. A burst of digital channe ...

Call Planning Implementation For Multiple Sales Forces From A Top Tier Pharma Organization

A top pharmaceutical company was looking for a partner to manage and execute their Call Planning processes while ensuring increased efficiency and effectiveness. Client was seeki ...