Multi-Channel Call Planning

Provide sales reps with a well-designed call plan that takes cognizance of traditional and digital channels to enhance the marketing potency of brand and increase sales effectiveness. With the marketplace teeming with new information channels, changing customer preferences and decreased access to physicians for in-person promotions, every promotional touch point needs to deliver better customer experience. ​​

With Axtria’s customizable, omni-channel call planning framework, a salesforce can make the most of every personal and non-personal touchpoint with the customers. Our dedicated center of excellence comprises of highly skilled professionals with deep understanding of pharma market across therapy areas and experience in deploying 800+ call plans for traditional as well as specialty products. Our global pool of call planning specialists, domain experts and data analysts can design a plan that encourages greater ownership and compliance of the call plans, resulting in enhanced productivity. ​

Key Benefits


Increased Sales Rep productivity​


Improved Customer experience​


Better Call Plan Adherence​


Optimized allocation of budget across channels and maximized ROI​


Increased field engagement​

Breadth of our experience​


0 +

11 out of top 20 pharma companies in the US

Therapeutic Areas

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Including GI/Derm/Eye Care/Pain​​

Call Plans

750 +

across Traditional and Specialty products

Call Plans​​​

0 K+

Territories with ROI/Hybrid Call Plans


0 %

Average Reduction in Total Cost​

New Roles ​

0 +

Deepest Bench of Call Planning Trained Talent in Industry

Customer Success Stories

Explore How Axtria Helps Life Sciences Businesses Achieve Commercial Success.

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