The Axtria Collective
Get the latest topics, trends, and high-value insights with thought-provoking content from the ever-changing landscape of the life sciences industry.
Stay current on topics you care about.
Stay current on topics you care about
2024
August 2024
Three Es of GenAI, Driving Major Impact with Data Science CoE, Axtria Ignite Webinars, and More.
July 2024
A guide for impactful omnichannel experiences, a primer on RWE, a new approach to data segmentation, and more.
June 2024
Gen AI's role in evaluating patient experiences, impact of IRA on RWE, and more.
May 2024
Dynamic Activity Planning, Gen AI for primary care physicians, insights from ISPOR, and more.
April 2024
Gen AI brings new value to life sciences, applications of machine learning, AI to improve patient journeys, and more.
March 2024
Product-driven analytics, precision medicine for women’s health, BI reporting, and more.
February 2024
Insights from 140+ studies on promotional effectiveness, data as an ally against rare diseases, and more.
January 2024
Redefining omnichannel success, RWE in clinical trials, promotional blackouts, and more.
2023
November 2023
Power of productized marketing, generative AI-ready datasets, RWE in clinical trials, and more.
October 2023
Takeda’s take on healthcare leadership, unraveling data fabric, and insights from Gartner Hype Cycle 2023.
August 2023
Omnichannel algorithms, AI-powered analytics, commercial ops in animal health, and more.
July 2023
Data science revolution, big data for drug development, RWD simulation, and more.
June 2023
Fundamentals for omnichannel success, trends in RWE, predictive analytics, and more.
March 2023
10 game-changing trends in life sciences, future of sales, marketing mix modelling and more.
February 2023
Disruptions in pharma commercial model design, evolving landscape of MedTech, increasing focus on patient-centricity and more.
January 2023
Discover the AI/ML Trends in the life sciences industry, AI Ops, patient engagement, measuring pharma omnichannel effectiveness, and more.
2022
November – December 2022
Discover the latest thought leadership on RWE, pharma field force optimization, and much more.
October 2022
Discover the latest thought leadership on patient centricity and customer engagement
September 2022
Axtria’s thought leadership on omnichannel engagement, cloud products, life sciences economy, and lots more.
August 2022
Axtria’s POV on the Animal Health product launch, perspective on omnichannel programs, and a lot more.
July 2022
Discover challenges faced by digital therapeutics developers, data challenges in MedTech, and more. Dive right in.
June 2022
Self-serve technology, balancing autonomy in omnichannel, and pharma’s future. Dive right in.
April 2022
How e-commerce impacts the pet sales landscape, how digital transformation impacts patient outcomes, and a lot more.
March 2022
False Starts Undermine Omnichannel Efforts, A Roadmap for Establishing and Maturing OCM, Trends in a post-COVID world, and more.
February 2022
AI Accelerating Rare Disease Treatment; Evaluation of Marketing Strategies; Mapping KOLs; A Leader’s Personal Journey of Hope; and a lot more.
January 2022
How to carve a career in data science and software, an inspirational story from a female leader in STEM, and a lot more.
2021
December 2021
Winning strategies with AI, key tools used in omnichannel transformations, commercial models adopted by companies for improved patient outcomes, customer-centricity, and profitability, and a lot more.
November 2021
Stay current on the latest topics, trends, and developments that matter to you. Axtria brings you high-value insights and thought-provoking content that we have curated for your needs.